Does Right to Life Include Right to Die ? Essay

The assignment work bears the imprint of many people, and I express my gratitude to all those who have helped me and rendered their help in all the possible ways in a completion of my assignment.  No work can be successful without the guidance and blessing of elders and this work is no exception. It is a matter of immense pleasure to express my gratitude to my faculty Hon’ble Prof. S. K. Gaur for his guidance and excellent insights which gave direction andfocus to this paper. I thank him for lending his precious time in making this assignment anauthentic piece of work. He regularly guided me. I also owe sincere gratitude to the staff at library for always helping in the process of finding material and other sources for research. I am very grateful to my senior Mr. Animesh Kumar and all the individuals involved in the subgroup for their contributions and assistance in compiling this assignment and the recommendations that go with it: they are the outcome of an open, interactive and creative cooperation. I also thank social networking site for searching the required information in precise and as per needed. How I can forget to give credit and my satisfaction to my friends. My institution and family really supported me throughout in my endeavours to which I am honoured to thank. Protection of Life and Personal Liberty â€Å"Article 21 reads as: No person shall be deprived of his life or personal liberty except according to aprocedure established by law. † The phraseology may be negative, but it has conferred an obligation on the state to ensure good quality of life and a dignified life to the people, which is the positive aspect of the article. According to Bhagwati, J. , Article 21 â€Å"embodies a constitutional value of supreme importance in a democratic society. †Iyer, J. , has characterized Article 21 as â€Å"the procedural magna cartaprotective of life and liberty. This right has been held to be the heart of the Constitution, the most organic and progressive provision in our living constitution, the foundation of our laws. Article 21 secures two rights: * Right to life; and * Right to personal liberty. The Article prohibits the deprivation of the above rights except according to aprocedure established by law. Article 21 can only be claimed when a person is deprived of his â€Å"life† or â€Å"personal liberty† by the â€Å"State† as defined in Article 12. Violation of the right by a private individual is not within the preview of Article 21. Article 21 applies to natural persons. The right is available to every person, citizen or alien. Thus, even a foreigner can claim this right. Right to Life: An Introduction The term â€Å"life† as mentioned in the Article has been given a broad meaning by theSupreme Court. Right to Life does not merely mean the continuance of a person’s animalexistence but a quality of life. In the case of Kharak Singh v. State of Uttar Pradesh, theSupreme Court quoted with approval Field, J. ’s observation in Munn v. Illinois, and held: ‘By the term â€Å"life† as here used something more is meant than mere animal existence. The inhibition against its deprivation extends to all those limbs and faculties by which life is enjoyed. The provision equally prohibits the mutilation of the body by amputation of an arm or leg or the pulling out of an eye, or the destruction of any other organ of the body through which the soul communicates with the outer world. ’ In Sunil Batra v. Delhi Administration, the Supreme Court reiterated with theapproval the above observations and held that the â€Å"right to life† included the right to lead a healthy life so as to enjoy all faculties of the human body in their prime conditions. It would even include the right to protection of a person’s tradition, culture, heritage and all that gives meaning to a man’s life. It includes the right to live in peace, to sleep in peace and the right to repose and health. In P. Rathinam v. Union of India, the Supreme Court defined â€Å"Life† as follows:â€Å"the right to live with human dignity and the same does not connote continued drudgery. It takes within its fold some of the fine graces of civilization which makes life worth living and that the expanded concept of life would mean the tradition, culture and heritage of the person concerned. In Olga Tellis, the Supreme Court has emphasized that the term â€Å"life† in Article 21 is not only restricted to mere animal existence of a person. It means something more and â€Å"the inhibition against the deprivation of life extents to all those limits and faculties by which life is enjoyed. † No Right to Die or Commit Suicide Can the right to life be interpreted to such an extent which leads to its self destruction or self opposition? That is, can it include within its ambit the right not to live or the right to die? The wordEuthanasia comes from the Greek – â€Å"Euthanatos† derived from the words ‘eu’ meaning good and ‘thanatos’meaning death. It is the intentional killing by act or omission of a dependant human being for his or her alleged benefit. Somehow the meaning of Euthanasia is explained in light of suicide while suicide is, many agree, considered as murder except that it is the victim who is the author himself. One of its kinds is assisted suicide which happens when someone provides an individual with the information, guidance, and means to take his or her own life with the intention that they will be used for this purpose. â€Å"The word â€Å"euthanasia† is somewhat ambiguous and has several possible meaning. Hence it is appropriate to explain what we mean by the term whenever it is used. For the purpose of this assignment, euthanasia will mean the act of ending the life of a person from compassionate motives, when he is already terminally ill or, when his suffering has become unbearable† Euthanasia is the intentional premature termination of another person’s life either by direct intervention (active euthanasia) or by withholding life-prolonging measures and resources (passive euthanasia), either at theexpress or implied request of that person (voluntary euthanasia), or in the absence of such approval (non-voluntary euthanasia). Involuntary euthanasia – where the individual wishes to go on living – is aneuphemism for murder. Passive euthanasia is usually defined as withdrawing medical treatment with a deliberate intention ofcausing the patient’s death. For example, if a patient requires kidney dialysis to survive, not giving dialysisalthough the machine is available, is passive euthanasia. Similarly, if a patient is in coma or on a heart lungmachine, withdrawing of the machine will ordinarily result in passive euthanasia. Similarly not giving lifesaving medicines like antibiotics in certain situations may result in passive euthanasia. Denying food to a person in coma may also amount to passive euthanasia. Euthanasia and Suicide were clearly defined in the case NareshMarotraoSakhre v. Union of India J. Lodha stated- â€Å"Suicide by its very nature is an act of self-killing or self-destruction, an act of terminatingone’s own act and without the aid or assistance of any other human agency while Euthanasia or mercy killingon the other hand implies the intervention of other human agency to end the life. Mercy killing is therefore notsuicide and an attempt at mercy killing is not covered by the provisions of Section 309. The two concepts areboth factually and legally distinct. Euthanasia or mercy killing is nothing but homicide whatever thecircumstances in which it is performed. † Section 309 of the Indian Penal Code1860, punishes a person convicted of attempting to commit suicide. There had been difference of opinion on the justification of this provision to continue on the Statute Book. The question came for consideration for first time before the High Court of BombayinState of Maharashtra v. MarutiSripatiDubal. In this case the Bombay High Court heldthat the right to life guaranteed under Article 21 includes right to die, and the Hon’ble High Court struck down Section 309 of the IPC which provides punishment for attempt to commit suicide by a person as unconstitutional. Further in ChennaJagadeeswar v. State of A. P. , the Andhra Pradesh High Court held that the right to die is not a fundamental right under Art. 21 and hence Section 309 of I. P. C is not unconstitutional. In P. Rathinam v. Union of Indiaa Division Bench of the Supreme Court,supporting the decision of the High Court of Bombay in MarutiSripatiDubal Case, heldthat under Article 21 right to life also include right to die and laid down that section 309 of Indian Penal Court which deals with ‘attempt to commit suicide is a penal offence’ unconstitutional. A five-judge Constitution Bench of the Supreme Court in GianKaur v. State ofPunjab,overruled the decision of the Division Bench in the above stated case and has putan end to the controversy and ruled that Section 309 of IPC was neither violative of Article 21nor Article 14. The court held that the â€Å"right to life† under Article 21 did not include â€Å"the right to die. † As observed by Justice J. S. Verma :â€Å"Any aspect of life which makes it dignified may be read into Article 21 of the Constitution but not that which extinguishes it and is therefore inconsistent with the continued existence of life resulting in effacing the right itself†. ‘Right to life’ is a natural right embodied in Art. 21 but suicide is an unnatural termination or extinction of life and, incompatible and inconsistent with the concept of ‘right to life’. Referring to the protagonists of euthanasia’s view that existence in persistent vegetative state was not a benefit to the patient of terminal illness being unrelated to the principle of ‘sanctity of life’ or to the ‘right to live with dignity’ the Court said that this argument was of no assistance to determine the scope of Article 21 of the Constitution for deciding whether the guarantee of ‘right to life’ therein includes the ‘right to die’. The Court made it clear that the ‘right to life’ including the right to live with human dignity would mean the existence of such right upto the end of natural life. This also includes the right to a dignified life upto the point of death including a dignified procedure of death. This may include the right of a dying man to also die with dignity when his life is ebbing out. But the ‘right to die’, with dignity at the end of life is not to be confused with the ‘right to die’ an unnatural death curtailing the natural span of life. The court reiterated that the argument to support the views of permitting termination of life in such cases (dying man who is terminally ill or in a vegetative state) by accelerating the process of natural death when it was certain and imminent was not available to interpret Art. 1 to include therein the right to curtail the natural span of life. ARUNA RAMCHANDRA SHANBAUG v. UNION OF INDIA Recently,Passive euthanasia has been made legal in India. On 7 March 2011 the Supreme Court of India legalised passive euthanasia by means of the withdrawal of life support to patients in a permanent vegetative state. The decision was made as part of the verdict in a case involving ArunaShanbaug, who has been in a vegetative state for 37 years at King Edward Memorial Hospital. Facts: Aruna Ramachandra Shanbaug was a staff Nurse workingin King Edward Memorial Hospital, Parel, Mumbai. On the evening of 27th November, 1973 she was attackedby a sweeper in the hospital who wrapped a dog chain around her neck and yanked her back with it. He triedto rape her but finding that she was menstruating, he sodomized her. To immobilize her during this act hetwisted the chain around her neck. The next day on 28th November, 1973 at 7. 45 a. m. a cleaner found herlying on the floor with blood all over in an unconscious condition. It is alleged that due to strangulation by thedog chain the supply of oxygen to the brain stopped and the brain got damaged. She was bed ridden for past 37 years. The Court rejected active euthanasia by means of lethal injection. In the absence of a law regulating euthanasia in India, the court stated that its decision becomes the law of the land until the Indian parliament enacts a suitable law. Active euthanasia, including the administration of lethal compounds for the purpose of ending life, is still illegal in India, and in most countries. While rejecting Pinki Virani’s plea for Aruna Shanbaug’s euthanasia, the court laid out guidelines for passive euthanasia. According to these guidelines, passive euthanasia involves the withdrawing of treatment or food that would allow the patient to live. As India had no law about euthanasia, the Supreme Court’s guidelines are law until and unless Parliament passes legislation. The following guidelines were laid down: 1. A decision has to be taken to discontinue life support either by the parents or the spouse or other close relatives, or in the absence of any of them, such a decision can be taken even by a person or a body of persons acting as a next friend. It can also be taken by the doctors attending the patient. However, the decision should be taken bona fide in the best interest of the patient. 2. Even if a decision is taken by the near relatives or doctors or next friend to withdraw life support, such a decision requires approval from the High Court concerned. 3. When such an application is filed the Chief Justice of the High Court should forthwith constitute a Bench of at least two Judges who should decide to grant approval or not. A committee of three reputed doctors are to be nominated by the Bench who will give report regarding the condition of the patient. Before giving the verdict a notice regarding the report should be given to close relatives and the State. After hearing the parties, the High Court can give its verdict. CONCLUSION Euthanasia, too, is a controversial subject, not only becausethere are many different moral dilemmas associatedwith it, but also in what constitutes its definition. Atthe extreme ends of disagreement, advocates sayeuthanasia, also known as physician aid in dying, orphysician assisted suicide, is a merciful method of death. At the other end are opponents of euthanasia, who mayconsider this method as a form of murder. After the detailstudy of various states legislations and the detail study ofthe cases, still the matteris a question of debate that whether Euthanasia is asuicide or dignified end of life. Many state legalize Euthanasiabut in the high profile state as well as in IndiaEuthanasia is not permitted even after their broaderverdict that right to life means dignified life and this rightto life include dignified end of life too. To provide an ultimate healing touch for the dying, thelogical, the common sense, the compassionate approachfor Euthanasia can be legalized by the interference of lawand legislation for the permissive Euthanasia society. And so far as the misuse is concern it is known that everyboon possesses some curse, even Code of MedicalEthics (Sec. 33 of Indian Medical council Act 1956) mayalso be treated as a safeguard while legalize Euthanasia as a safeguard for the curse. Thus this right to dignified end of life should bebestowed upon the individuals, family, physicians and thesociety at large with necessary dogmatic mechanism. Adecision in time can avoid torment to the dying, canrelease recourses to save other retrievable lives andavert emotional and fiscal agony to the survivors.

What Makes Supply and Demand?

The relationship between supply and demand is considered to be the most essential idea and practice as well as the fundamental foundation in the field of economy. According to a Forbes Digital Company, demand is the measurement or extent of a particular merchandise or service which, in turn, is the one preferred by buyers or specific market. The amount required refers to the monetary worth of a product which the public is prepared to but at a specified cost. Hence, the link between the value and magnitude demanded is what is called the demand relationship (â€Å"Economics Basics: Demand and Supply,† 2008). Meanwhile, supply refers to how much the marketplace can propose. The capacity supplied also corresponds to the quantity of precise superior manufacturers which are ready to supply when getting a particular amount. The relationship between the worth and how much of a specific merchandise of service is provided to the public recognized as the supply relationship and that price, consequently, is a healthy indication of supply and demand (â€Å"Economics Basics: Demand and Supply,† 2008). It is also significant to know that the law of supply exists when all other elements stay to be uniform hence the higher the amount of product and service, the less the public will require for that good. Also, the price that people pay at a higher cost is less due to the link that as the amount of product or service escalates; it goes the same way with the prospect value of purchasing the said god. In effect, humans by nature will be prevented from patronizing a good which compel them to give up the chance of buying a product or service which they definitely treasure more (â€Å"Economics Basics: Demand and Supply,† 2008). Similarly, the law of supply exhibits the measurements which will be retailed at a particular cost. In contrast to the law of demand, however, the supply relationship demonstrates a rising slope when illustrated. Hence, this simply means that the more elevated the cost, the quantity supplied also soars (â€Å"Economics Basics: Demand and Supply,† 2008).

Working with GIF images in Delphi

Working with GIF images in Delphi Even though Delphi does not natively support GIF image files formats (like BMP or JPEG), there are a few great (free source) components available on the Net, which add the ability to display and manipulate GIF images at run as well as at design time to any Delphi application. Natively, Delphi supports BMP, ICO, WMF, and JPG images. These can be loaded into a graphics-compatible component (such as TImage) and used in an application. Its important to note that, as of Delphi version 2006, GIF format is supported by the VCL. To use animated GIF images you would still need a third-party control. GIFsor Graphics Interchange Formatsare the most widely supported (bitmap) graphics format on the Web, both for still images and for animations. Using in Delphi Natively, Delphi (until version 2007) does not support GIF images, due to some legal copyright issues. What this means, is that when you drop a TImage component on a form, use the Picture Editor (click the ellipsis button in the Value column for properties, such as the Picture property of TImage) to load an image into the TImage, you will not have an option to load GIF images. Fortunately, there are a few third-party implementations on the Internet that provide full support for the GIF format: TGIFImage: free with source (a version of Anders Melanders TGIFImage ported to Delphi 7). Full TGraphic implementation of the GIF graphics format. Reads, writes and displays animated and transparent GIFs and can convert to and from any format supported by TGraphic (e.g TBitmap, TJPEGImage, TIcon, TMetaFile, etc.). Implements the complete GIF87a and GIF89a specification and most common GIF extensions. Advanced features include:Integrates with TPicture to add GIF support to the TImage, TOpenPictureDialog and TSavePictureDialog components. Also works at design time.Imports images with more than 256 colors using color quantization and 6 different dithering methods (e.g. Floyd-​Steinberg).Multi-threaded drawing engine.GIF optimizer reduces the size of your GIFs.GIF to AVI and AVI to GIF converter.GraphicEx image library: an addendum to Delphis Graphics.pas to enable your application to load many common image formats. This library is primarily designed to load images as background ( buttons, forms, toolbars) and textures (DirectX, OpenGL) or for image browsing and editing purposes as long as you dont need to save images. Currently, only TTargaGraphic also supports saving an image. GraphicEx is open source under the Mozilla Public License (MPL). Thats about it. Now all you have to do is to download one of the components and start using gif images in your applications.You can, for example: Store GIF images in a database table. Youll need the GIF images magic numbers.Show GIF graphics as Glyph on a SpeedButton.Store GIF graphics and an HTML file as a  resource  inside am exe.

Modern Day Plague essays

Modern Day Plague essays Argument: Mankind has become too dependent on computers, and we as a society are covering up our errors and not facing the facts, to avoid panic. About four years ago, a new "pop" headline came hot of the press rumoring something about home computers having problems when the year 2000 hit. "The year 2000, that's six years away," people thought. Many believed in six years it would be fixed. Thus, the headline got thrown into the archives along with egg yolks being high in cholesterol and the FBI and the CIA being against each other. Well, today the computer problem has resurrected itself. The downside is that, the second round of "hype," as some have called it, is being looked upon less seriously than before. What is the problem anyway, what's the big deal? Many have asked this question without a definite answer, weakening any bit of concern. Here it is put simply. All computers contain small processors that contain a current date. This processor comes in millions of different types and has been for close to 30 years. These processors are responsible for simple and complex operations and in some cases, for recording data. All of these functions require dates to perform. Well, the problem hits when one looks at how all processors have been made. All they contain are six numbers, 2 for the day, 2 for the month and 2 for the year. What about when 99 wants to flip to 00? The computer thinks 00 is before 99. Therefore, many go haywire and perhaps crash. The only way to fix it, is by replacing or up dating ALL processors to record four digits for the year. When this problem first resurfaced about eight months back, the few that were paying attention realized the danger. Many suggested the idea of the world collapsing. This drew enough rally to form a congressional committee in May of (19)98, less than two years to the millennium. Y2K, as it is now known, was targeted more toward government and business ...

Create a Steller Creative Strategy with These 10 Real-Life Examples

Create a Steller Creative Strategy with These 10 Reals As marketers, we constantly feel the pressure from our stakeholders, bosses, maybe even managers, to be creative. Not too creative to the point that your idea will get shut down, but creative enough that you are different (and better) than your competition. It sometimes can feel like they are asking you to mix oil and water. Ya feel me? Oh and don’t forget, your creative strategy has to work. To the point that you are confident in what you’re doing, you can prove the ROI, and figure out how to plan and execute the entire strategy. Take a deep breath because after reading this, instead of feeling like this†¦ You’ll feel like this. In this post you’ll learn everything you need to know about creative strategies, from how-to-write one, to successful, real-life examples that you can implement in your own workplace. Let’s get started! The Importance of a Creative Strategy You know creative strategies are important, probably because you were asked to make one, but you might not understand why  they are important. Creative strategies assist the company in reaching marketing goals, prove their ROI, and support business growth through a strategic and well-executed approach. Basically, your creative strategy is what, how, and why, you’re going to reach your marketing goals and business objectives. Without one, you risk losing sight of your projects, going over budget, and ticking off your stakeholders. 😠¨ How To Write The Best #Creative Strategy with @.How to Write the Best Creative Strategy Writing an entire creative strategy can be pretty intimidating, but don’t worry. I’ve broken it down step-by-step so it seems a little less daunting (hopefully). 1. Marketing Goals Before you come up with your creative strategy, you need to know what you’re trying to achieve by setting a marketing goal. Don’t worry about the how, that comes later... You’ll want your marketing goal to be S.M.A.R.T.😉 S.M.A.R.T. stands for specific, measurable, aspirational, realistic, and time-bound. Here’s an example of a S.M.A.R.T. goal: â€Å"I want to increase my conversion rate by 2% during Q4 2019.† 2. Marketing Key Performance Indicators It’s important that you know which metrics to measure when assessing your goal. In reality, you can’t prioritize every metric, because that would mean that all of your metrics have the same importance (and they shouldn’t be). KPIs are metrics that indicate progress towards a particular goal. Some examples of KPIs that you may be measuring are: Leads generated. Conversions. Revenue. Email list subscribers. Pageviews. Tying KPIs into our other example, the main metric that you would want to focus on is conversions. Make sense? Recommended Reading How to Select Marketing Metrics and KPIs to Monitor Pick a KPI or two that goes hand in hand with your goal and then focus on them. You’ll be surprised how much focusing in on a specific metric can help you reach your goal! Now that you’ve set your marketing goals, it’s time to find out who you’re marketing to. 3. Target Audience Define the ideal person that you want to buy your product or service. The better you know your target audience, the better you can market to them. Understand their needs and wants helps you get inside their minds to create a creative strategy that connects to them.Now you’re probably thinking, how can I apply what I know about my target audience to my creative strategy? Well†¦ Here’s a quick example. Let’s say your target audience are purchasers at hospitals and medical centers. To reach them, blasting out a commercial on TV showing your product line of highly niche medical equipment probably won’t help you reach your goal†¦ But, if you write content that can help your target audience solve real-life problems†¦ well, you get the point. There’s your creative strategy. It’s one and it’s based on attracting your target audience through content that helps them solve their problems. 4. Benefit This step is as simple as it sounds. Answer this: What benefit(s) does my target audience get from my product or service? If you don’t know the direct benefits, there’s no way your audience will understand the benefits. Make sense? Ask yourself these three things to make sure that you are hitting the nail on the head: How to Find the Direct Benefits of Your Product or Service What does my target audience gain from it? What problem does it solve? What is my competitive advantage? Let’s go back to our previous example. The medical equipment company would answer these questions to understand the benefit they provide to their customer: What does my target audience gain from my product or service? What problem does my product solve? What is my competitive advantage? 5. Support All the benefits you just listed are awesome, but they aren’t going to believe you unless they are backed up with some facts. Support your benefits so that people actually believe you. There are a number of different ways you can support your benefit in your creative strategy. Customer testimonials  are a great way to show that real people have used your product or service and prove it works! To get customer testimonials, you can directly ask customers or even use reviews that you get. Statistics are a quick and easy way to prove yourself. It can be as simple as stating â€Å"95% of customers said they would never go back to their old laundry detergent.† The stat deems you credible and persuades your audience to believe you. Using facts  in a creative strategy is very similar to adding a statistic. You see facts in creative strategies all of the time. â€Å"Recommended number one whitening toothpaste among dentists.† It’s a fact and it makes people trust the product. Lastly, demonstrating  how your product works can back up your benefits. Just make sure it actually works. 😉 We’ve all seen those OxiClean commercials†¦ Must I say anymore? 6. Positioning Brand positioning strategy  is a large project in itself. When you consider positioning in your creative strategy, make sure it aligns with your brand. The worst thing is when companies aren’t true to themselves. 7. Deliverables The deliverables of your project are going to be any tangible or intangible actions or tasks that direct the promotion of your product or service. Your deliverables are going to be based solely on the type of creative strategy that you are implementing. For example, a creative content strategy is going to look a lot different than a creative social media strategy. To prepare deliverables for your creative strategy, ask yourself: Who needs to be involved in this project? What tactics need to be implemented to reach our goal? What does the timeline look like to complete this project? You can save a ton of time on your project by using a template that has your entire project laid out with the click of a button. ’s task templates  are a simple way to create a workflow one time and apply it to all future projects. The tasks, due dates, and delegations are automatically assigned, so there won’t be any confusion in your project. This is how they work: First, you’ll want to create a task for every item that needs to be created before the project goes live. Next you’ll want to add the due dates of your project. Maybe you want to give it two months, or two weeks, either way you’ll be able to schedule the appropriate days in the task template. All you have to do is select the number of days before publish that each task should get done. Finally, assign the tasks and set approvals to make sure everyone knows what their role is within the project. ’s task template will save you a ton of time on implementing your creative strategies throughout the entire year. Now to the fun part, budgeting. 😉 8. Budget One thing that ticks off stakeholders more than a bad creative strategy is when that creative strategy goes over budget. But don’t worry, here’s all you need to know so that you don’t go over budget to fulfill your tactics! Steps to Keep Your Creative Strategy on Budget Choose your deliverables Accurately estimate how much each deliverable is going to cost Keep track of where your money is going at all times Drop strategies that aren’t performing well The biggest thing with budgeting  is to make sure you keep an eye on the money and the tactics so that going over budget never becomes an issue. Recommended Reading How To Create A Marketing Budget Plan 9. Executional Guidelines When being creative and doing this â€Å"out of the box,† sometimes we can forget about certain guidelines that our companies have. This step won’t apply to every marketing team. Most likely, if you are part of a larger corporation you will need to include it. This step ensures that your strategy follows any necessary guidelines so that your stakeholders don’t have to hand it right back to you. Pat yourself on the back because you officially know how to write a creative strategy. ðŸ™Å' You’re probably thinking okay great, I know how to write one, but that doesn’t help me think of creative concepts. Well, you’re in luck. If you want to see some successful IRL examples of creative strategies, keep on scrollin’. Types of Creative Strategies with Real Life Examples Getting asked to be creative is worse than the dawn of the blinking cursor. But good news, you wouldn’t be asked to come up with a creative strategy if you weren’t capable of it. So hold your head up high and go into this with an â€Å"I can do it† attitude. 💠ª It would take days to cover every type of creative strategy, so this blog post will cover the most prevalent topics with some killer examples. Content Nowadays everyone is doing content marketing. Well not everyone, but 53%  of businesses use content marketing and that is a lot of companies to compete against. 53% of businesses use content marketing. Use a creative strategy to make yours stand out!If you want to stand out from the rest of the companies, it’s your job to be more creative than them. Instead of using the traditional blogging method, here are a few out-of-the-box ideas to take your content marketing to the next level. Make your content useful. You’re probably thinking, I already do this. Chances are that you don’t as much as you could. Just because your content is educational, doesn’t mean it’s useful to your consumers. A few tips to make your content useful is to: Add helpful templates Make it actionable Use it as a discussion platform for your consumers to engage Use emotion. There’s nothing worse than reading a bone dry article. If it’s boring to write, chances are it’s just as boring to read. Make your consumers feel something when they read your content. Whether it’s humor, excitement, or happiness, adding some type of emotion will help your audience remember you. If you aren’t promoting the content that you are writing, people aren’t going to see it. In fact, you can use this little method to boost your social media traffic to your content by 192%. Be the expert. Before you write content for your next campaign, I challenge you to do double the research that you normally do. Make it your goal to have the most educational article that you possibly can. If you do this, people will be more likely to use your content as a reference than the other leading competitors. Them using you as a reference is a great way to get your foot in the door. 🚠ª Make Your Headlines Stand Out. â€Å"5x as many people read the headline as read the body copy.† - David Ogilvy Your headline is just as important as the copy underneath it. Make sure you are spending the time on your headline that it deserves. Make it catchy, enticing, and creative. If you need some help judging whether your headline will do the trick, try using the Headline Analyzer. Creative Content Strategy A company that slays the content marketing game is Sephora. Instead of a traditional blog, they created a content hub  for their customers to share beauty tips and product knowledge. It’s genius. Not only is it a useful resource for customers to go, but it drives them to their ultimate goal of selling product.

Unit 1 Seminar Case managemnet Research Paper Example | Topics and Well Written Essays - 250 words

Unit 1 Seminar Case managemnet - Research Paper Example dividuals, actively manage any programs that ensure a successful service provision as well as making decisions that facilitate a smooth service provision (Metzger 30). Dual relationships mean relationships that crop up between a client and a worker in the course of their interaction. A dual relationship might occur consecutively or simultaneously during the interaction between the client and the service provider. There are various types of dual relationships. They include, social dual relationships whereby the client is also a friend, a professional dual relationship whereby the client and the service provider are professional acquaintances in other arenas and a communal dual relationship involves the client and worker living in the same area/community. Other dual relationships include sexual dual relationships whereby the two are involves in a sexual relationship and a business dual relationship whereby the client and worker are business partners as well. Client rights refer to the entitlement of a client to receive certain treatment or services. Some of clients’ rights include privacy and confidentiality, accurate and timely access to information, receipt of excellent services (Woodside, 271). Clients are also entitled to have the cultural needs respected as they get respect as well as dignity in service provision. For instance a client going to see a professional counselor over divorce or custody matters has the right to have information disclosed to the counselor private and confidentially no matter

Psychedelic Rock Concert Posters Essay Example | Topics and Well Written Essays - 500 words

Psychedelic Rock Concert Posters - Essay Example There were kinds of agreed upon art, music, literature, religion, lifestyles as well as social patterns (Albright 234). This brought about the capability of all of this aspects being combined into some fresh kinds which could have no limitations. With the superficial trappings of the happenings going to influence the styles and famous cultures of the world, most of the participants felt that there was no deeper import in this practice. One of the most influential rock guitarists of that time, Gary Duncan and his band moved out of that culture citing that the culture was something different that the people never understood. What was underground was more than what was not known. The rock band who were seen to be forefront on several reordering carried out in the society, most of the philosophical changes were seen more in the body of the posters that the artists produced as they were advertising their concerts. The rock bands turned out a big series of the images which called for changes in the musical, social and cultural creations happening during that time.